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dotcom secrets audiobook free

There’s certainly an art to successfully offering items online.

And if you have not done it before, you will deal with a huge learning curve.

==> CLICK here to get your FREE copy

So instead of starting from scratch, I recommend gaining from somebody who has actually done it.

DotCom Secrets Review

Last updated: July 6, 2018

Russell Brunson’s DotCom Secrets is a remarkable read filled with useful suggestions on developing high converting sales funnels. A need to read for any online marketer.

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Somebody who has actually produced a successful online business and can credibly explain what works and what does not.

Among these people is Russell Brunson, and in this review, I’m going to take a look at his book DotCom Secrets: The Underground Playbook For Growing Your Company Online.

What is DotCom Secrets?

While DotCom Secrets was released back in 2015, I still discover that the majority of the strategies that Russell speak about in this book still apply today.

It contains a lots of actionable suggestions and if you’re planning to offer anything online, I really recommend that you get a copy of this book and keep it as a referral.

DotCom Secrets Schedule CoverThe book is just 254 pages long, and Russell has a really captivating, appealing design that makes the book and simple read.

He fills the pages with examples and stories of his own service, and he does a really an outstanding job discussing the various “secrets” that are inside the book.

At the time of this post, the book has a 4.5-star ranking with more than 500 reviews on Amazon.

dotcom secrets audiobook free

Who is Russell Brunson?

For those of you who are not familiar with him, Russell Brunson is a highly effective online entrepreneur. He started his first organisation in college (selling potato gun DVDs) and he’s sold whatever from shakes, t-shirts, and supplements.

He co-founded Etison LLC, where they launched the hugely effective ClickFunnels software application.

He likewise produced an entire community around the software which includes books (like DotCom Secrets), information products, and live occasions.

As an outcome of this, he’s made over 206 millionaires who become part of his exclusive 2 Comma Club.

According to Forbes, Etison, LLC is now a 360 million dollar business. And more impressively, it was completely self-funded.

While I do not know Russell personally, he did feature among the sites I created called DropMyLink in one of his videos a long time earlier.

I’ve always remembered him since of that, and he is among the few web personalities I still follow to this day.

dotcom secrets audiobook free

An appearance inside DotCom Secrets

Section 1: Ladders and Funnels

To begin the book Russell presents you to the principle of the worth ladder. This is a visual mapping of all the products/services you can provide to your dream client, in ascending order of cost.

DotComSecrets – Value Ladder Diagram

Ideally, you would like to offer individuals your finest, most pricey item right? It’s unlikely someone would purchase that from you if they didn’t know who you were.

With a value ladder, you can offer something to individuals at a lower rate point, where they are more ready to take out their wallets.

Then when you demonstrate the worth you can actually offer, you’ll get a specific portion of purchasers climbing up your ladder to buy your more costly, however more value-packed products.

Russell then presents the principle of a sales funnel. This is the online procedure you have to setup to have consumers rise the levels of your value ladder.

This is just a quick introduction as remainder of the book enters into more detail about the method and psychology for developing out your sales funnels.

Section 2: Your Communication Funnel

The next section is everything about interacting with your audience.

First, Russell discusses developing an Appealing Character.

This is everything about creating an online persona that will bring in people to you and assist you develop a following. These are your faithful fans who will be the ones to rush out to buy your items.

dotcom secrets audiobook free

There are 4 components you require for an attractive character:

Having a backstory.
The capability to speak in parables.
Having the ability to share your character defects.
Is a polarizing figure.
DotComSecrets – Appealing Character

Russell goes into detail about each and shares several examples to assist understand what he suggests.

The second half of the chapter describes 2 of the most efficient e-mail marketing methods for keeping your list engaged.

The very first is called the Daytime soap Sequence Its function is to assist you bond your brand-new leads with your attractive character. The key idea behind this sequence is to keep each email open-ended and amusing.

DotComSecrets – Soap Opera Series

By doing this your subscribers will WANT to open each of your emails.

Russell shares among the 5 e-mail soap opera series that he utilizes, and he discusses his believing behind each email so you can adapt them to your very own series.

The next e-mail technique is the Daily Seinfeld Series. These are the emails you need to be sending to preserve your relationship with your subscribers.

Seinfeld Series.

Because if you don’t interact with your list on a regular basis, they are going to forget about you and your future marketing efforts will reduce in efficiency.

dotcom secrets audiobook free

What makes the day-to-day Seinfeld e-mails work is that they are entertaining. So each e-mail is 10% content and 90% home entertainment. Start doing this and you will see your open rates, click rates, and discussions considerably increase.

Area 3: “Funnelology”.

The third area of DotCom Secrets is all about funnel principles and the methods behind a successful funnel.

Among the important points that Russell emphasizes here is that you shouldn’t start from scratch when developing a funnel. It’s highly likely that individuals in your target market have actually already developed successful sales funnels. Leverage their experience when creating your own.

To do this, Russell highlights the 5 aspects of any effective campaign, and he teaches you how to reverse engineer your rival’s funnels.

Next, Russell enters into the 7 phases of a funnel.

DotComSecrets – 7 Stages of A Funnel.

Here’s a quote from Russell that highlights why you have to comprehend each stage:.

” The real difference between having a six-, 7-, or perhaps eight-figure organisation is whether you comprehend the stages of a funnel and can effectively monetize the different points along the line”.

One of my most significant takeaways in this area was the significance of setting up a pre-frame. To maximize your success, you need to properly set your visitor’s frame of mind prior to every step of your sales funnel.

To do this, you will have to know your traffic’s temperature level so you can create the correct pre-frame bridge.

Then you need to qualify your customers, buyers and your VIP purchasers (the big spenders!).

Comprehending (and executing) all these actions will assist you get the most value possible from each subscriber, while likewise providing them maximum value.

The last part of this section, Russell goes over the twenty-three foundation of a funnel. He likens creating a funnel to having fun with a set of lego blocks.

Creating a funnel for your business is a matter of mixing and matching the various blocks together.

Section 4: Funnels and Scripts.

I found section four to be the real gem of the book. This is where Russell goes into detail about some of his finest sales funnels.

We learn the psychology he utilizes behind each funnel and how they work. Then, most handy of all, he supplies you with fill in the blank design templates so you can implement each funnel for your own service.

He likewise discusses the specific rules he uses for structuring the perfect One Time Offer (OTO). This is important because the OTO’s are where you actually make the true benefit from your funnel.

The 7 funnels he goes into are the:.

2 Step– Free plus shipping Funnel.
Self Liquidating Offer Funnel.
Connection Funnel.
The Perfect Webinar Funnel.
Invisible Funnel Webinar.
Product Introduce Funnel.
High Ticket, Three Action application Funnel.
What I like is that these funnels are based upon Russell’s own real-world experience with them.

For instance, the Two Step– Free plus shipping funnel is the precise very same funnel he uses to offer DotCom Secrets (and ClickFunnels) himself.

It’s sort of funny. He developed a funnel to sell ClickFunnels, utilizing ClickFunnels. It’s a great example of eating your very own dog food.

2 Step Free Plus Shipping Funnel.

Section 5: ClickFunnels.

The last area of DotCom Secrets is basically a brief advertisement for ClickFunnels. As pointed out previously, it’s the software application for creating the kinds of sales funnels that Russell has actually been teaching you in the book.

There’s very little meat to this last section, however you can read my ClickFunnels evaluate here for a more detailed look at how it works.

How can you earn money with DotComSecrets?
Of course, the most direct method to make money with this book is to implement the techniques inside.

The section on producing an Appealing Character and utilizing Daytime soap Series and Seinfeld e-mails can be used by any online service.

And if you sell anything online then carrying out any of the funnels in the book will certainly enhance your earnings.

I pointed out previously that DotCom Secrets belongs to the ClickFunnels environment which has among the best affiliate programs I’ve belonged of. Check out part 1 of my ClickFunnels Affiliate Guide to see why I believe so.

So you can also promote DotCom Secrets as an affiliate as well. While you will not make any commission on the front end sale, you will cookie anyone who buys the book through your link. And if they buy anything on the backend you will get 40% of anything they buy in the future.

This is huge because you are leveraging Russell’s own funnel. It’s been time tested and you understand it works.

DotCom Secrets Prices.
The paperback edition of DotCom Secrets is currently offering on Amazon for $14.67. Or you can get the Kindle edition for $6.00.

Russell is likewise using the book for free if you purchase directly from his website. You’ll just have to pay shipping and handling which comes out to $7.95.

I suggest purchasing from his website because this permits you to see his 2-step Free plus shipping funnel in action. You get a first-hand look at how the funnel works, and the worth he offers as you go through his funnel.

As Russell discusses in the book, you should always try to re-engineer successful funnels, and this is an excellent method to do that.

Last Ideas.
I really took pleasure in reading DotCom Secrets. It’s filled with a bunch of aha minutes, and each time I stumbled upon one I would go back and think how I could incorporate the idea into my own organisations.

As Russell highlights, this book is a playbook. It’s indicated to be checked out multiple times.

Final Thoughts

Read it the very first time to get that initial understanding, then begin utilizing it as a recommendation as you begin carrying out each of the techniques.

Overall, if you do any offering online, I extremely suggest that you pick up a copy. I ensure you that will discover something from it.

** Disclaimer some of the links on this page are affiliate links for DotCom Secrets

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